Digital printing refers to methods of printing from a digital-based image directly to a variety of media. It usually refers to professional printing where small-run jobs from desktop publishing and other digital sources are printed using large-format and/or high–volume laser or inkjet printers.

Branding and Packaging. … A brand refers to a name, term, symbol, or any other type of feature that defines or identifies a seller’s product or service. Value of Branding. Branding is a long term exercise, but one that reaps long-term profitability through increased customer loyalty. Brand Loyalty.